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March 28, 2008
Dodgers - New Atmosphere to Welcome Back Fans
Literally minutes after the final out of the Dodgers' last game of the season with the Giants on Sept. 30, to moments before the gates open on Friday for the first exhibition game with the Boston Red Sox, construction workers have been moving a lot of earth to create a whole new experience for fans on the field level of Dodger Stadium...
"[The team added] Mrs. Beasley, Ruby's and Camacho's," said Dodgers chairman Frank McCourt at a news conference on Thursday..."I think this is absolutely beautiful,[Mrs. Beasley's exclusive Gourmet Dodger Cupcakes]" said Hall of Fame manager Tommy Lasorda. "I think it's great that fans who sit down here won't have to walk too far to get something that they want to eat. The McCourt family is really taking care of the fans and that's the way it naturally should be. The McCourts are doing everything they can to take care of the fans and keep this a great environment to bring your family to a game."
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March 7, 2008
Gayot Culinary Guide - Food Paper: Pint Sized Pleasures
Take a break from baking and scoop up some sweet treats from Mrs. Beasley's. Featuring a towering mound of frosting and a myriad of colors and flavors, these cupcakes are available online and in stores around Southern California. Cupcakes come in Colossal and smaller Popper sizes as well as Dipped, a self-explanatory extra which adds another note of richness to the already over-the-top delicacies. Cake flavors are chocolate or vanilla, and in-store icing
choices include Peanut Butter, Mocha, Mint Avalanche, and special seasonal flavors..
Mrs. Beasley's boasts that it's all in the
frosting, but we found the fluffy, melt-in your-mouth cake base was the part that really took the cake. If you're not lucky enough to live within driving distance of the Mrs. Beasley's locations in Los Angeles and
Orange County, order the Just Cupcakes box, which includes six or twelve cupcakes with icing flavors like Blueberry, Strawberry, Lemon and Chocolate Ganache. Nationwide shipping is available for Mrs. Beasley's wide selection of gift baskets, Miss Grace cakes, cookies and brownies.
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December 25, 2007
LA Times Business: Sweet Business Model Takes Off
Gourmet cupcakes are the latest thing as more celebrities and others crave the comfort food.
It was another high-profile shout-out for the Los Angeles purveyor of high-end baked goods, which has been collecting celebrity endorsements since Barbra Streisand walked into the original Mrs. Beasley's in Tarzana almost 20 years ago.
Mrs. Beasley's added a line of gourmet cupcakes a year ago, reconfiguring its stores to give them more prominent display. Crowned with 3 inches of frosting, varieties such as Lavish Lemon, Decadent Chocolate Ganache and Magnificient Mocha go for $3 apiece and now account for more than 20% of sales at the company's eight retail locations.
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September 23, 2007
LA's The Place Magazine: Emmy Nominees Bag Sweet Swag at 5th Annual HBO Luxury Lounge
It's nice just to be nominated, but even nicer when nominees of the 59th Annual Primetime Emmy Awards are treated to a luxurious day of pampering and goodies hosted by HBO in their 5th Annual "Luxury Lounge" at The Four Seasons on Friday."
Guest also noshed on Mrs. Beasley's Cupcakes; Mrs. Beasley's cupcakes are fast becoming the must have accessory for stars and industry insiders this awards season. Already a favorite with the entertainment industry, Mrs. Beasley's has quickly positioned itself as THE leader in the gourmet cupcake world! The HBO themed cocktails offered a new twist on some classic drinks including, the Ari Gold Standard Martini, Wanted Dead or Alive, When in Rome, and the big hit The Sopranos Bada-Bing Crush were all spotted by celebs throughout the party. Steve Schirripa (Bobby - Sopranos) was overheard "I know I am suppose to be drinking the "Bada-Bing Crush", but I really want to try the Ari Gold Standard."
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August 20, 2007
OK! Weekly: Jonathan Silverman & Jennifer Finnigan: Sunset Wedding
The love story that brought together Jonathan Silverman and Jennifer Finnigan... An introduction by Matthew Perry, an elopement to Greece, Santa Barbara weeding.... Mrs. Beasley's heard that we love their products and offered to develop a dessert for us. We got an enormous chocolate cupcake!
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June 8, 2007
PEOPLE MAGAZINE: Paris Hilton: Cupcakes, Visitors, Nap
Paris Hilton traded in bologna sandwiches for Mrs. Beasley's cupcakes and the warmth of her palatial home amid a growing media circus outside her Hollywood mansion Thursday...
While Hilton napped, goodies arrived. Earlier in the day, a representative of Mrs. Beasley's delivered three dozen cupcakes. "These are the flavors that she orders from us: strawberry and mocha. A dozen of each and a dozen assorted," says Anthony Crisafulli. "She's a customer of ours. She comes to our Beverly Hills store, and we decided it would be nice since she's had so much problems the last couple of days."
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June 8, 2007
LOS ANGELES TIMES: Paris Hilton
...The most exciting momemnt was about 10:30am when a Mrs. Beasley's Gourmet Cupcake van pulled up and Anthony Crisafulli delivered three dozens of treats to Paris's house... "She's hasn't eaten well while she's been away" says Crisafulli, noting that Hilton is a customer of the Beverly Hills Store.
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April 16, 2007
There's A New Cupcake in Town for Mother's Day from Baker to the Stars Mrs. Beasley's
Los Angeles, CA - "Treat" your mother like a star. Mrs. Beasley's, known for their exceptional hand-made fresh baked goods and legions of fans including celebrity clients Tom Hanks, Reese Witherspoon, Hillary Swank and Rosie O'Donnell, has launched an irresistible new line of gourmet cupcakes to rave reviews... and just in time for Mother's Day!
The decadent new hand-made cupcake, which KABC-TV has rated the "Best in Los Angeles," is baked fresh daily and flavored with the finest of ingredients including Ghirardelli chocolate, freshly squeezed California oranges, Hawaiian coconuts and...
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March 5, 2007
The Popper™ Has Arrived!
In 2007, Mrs.
Beasley's has a new arrival in their cupcake collection. Imagine bite size cupcake poppers™ that are mini versions of our colossal cupcakes. Once you pop one, you just can't resist popping another one of these delicious mini cupcakes. |
November 2, 2006
South Coast Plaza Cupcake Store
The famed Mrs. Beasley's gourmet bakery is treating Orange County yuletide shoppers to a fabulous selection of holiday baked goods, not to mention special convenience, when Mrs. Beasley's opens its first Gourmet Cupcake Store in South Coast Plaza (3333 Bristol St., Located on the Bloomingdales side, next to Banana Republic in #2830).
As of Friday, November 17, busy shoppers can stop by and pick up 12 delectable flavors of cupcakes, recognized as the latest trend in dessert sensations, with varieties such as Chocolate Ganache, Peanut Butter, Cherry, Mint, Coconut, and Lemon, as well as Holiday themed toppings for Christmas and Chanukah. Each is piled high with Mrs. Beasley's three inches of scrumptious frostings, which like their famous mini-muffins, contain real, premium quality flavorings such as Ghirardelli chocolate, Skippy peanut butter, fresh squeezed lemon juice, hand-grated orange and lemon zest and more, depending on the flavor of the cupcake, of course!
The store will also feature an array of Mrs. Beasley's delicious fresh-baked cookies (including its new hand-dipped chocolate cookies) a festive snowman cookie canister, as well as brownies and its renowned Miss Grace Lemon Cake.
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November 15, 2000
INC MAGAZINE: Mrs. Beasley's Delicious Business has Grown Richer, Thanks to A New Ingredient: A Shrewd E-commerce Strategy
Charles Bronson knew exactly what to give his friends for Christmas one year: picnic baskets filled with cookies, cakes, and breads. And the veteran tough-guy actor knew exactly where to get them: Mrs. Beasley's, the Los Angeles bakery whose impeccably presented pastries are widely considered just the ticket for Hollywood wrap parties, opening nights, and Oscar galas. At the time, Mrs. Beasley's didn't actually carry picnic baskets. But what Bronson wants, Bronson gets. So the company found some suitable straw hampers, filled them with goodies, and sent them off to everybody on Bronson's gift list.
Celebrity customer delighted. Case closed. Almost.
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